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How to Optimise your Return on Failure (RoF)

How to Optimise your Return on Failure (RoF)
What's new: K-Startup Grand Challenge 2020 for Australian/New Zealand Startups! More information here.

If you’re not failing, you’re not innovating.

Elon Musk’s words are echoed by most successful entrepreneurs and corporate innovators.

If you’re not willing to fail, then you will only ever embark upon safe, incremental improvements, where you have all the answers and therefore can’t fail.

However, in today’s rapidly moving environment yesterday’s answers are fast becoming redundant and tomorrow’s are mostly unknown. The only way to unlock the answers is by doing, failing and learning from your mistakes.

But failure, done incorrectly, can cost companies millions.

This is why it’s important to optimise the Return on Failure (RoF) in order to support management buy-in, optimise learnings and increase an organisation’s likelihood of success when it comes to innovation.

The Equation

If we want to optimise our RoF and therefore our learnings, we need to increase assets whilst decreasing resources.

How?

Increase assets:

  • Capture all potential learnings at the culmination of a project or innovation sprint
  • Store learnings centrally and distribute them throughout the organisation so that the entire company can learn, avoid costly duplication of errors and get to product market fit quicker
  • Leverage learnings in existing projects or business units
  • Celebrate learnings publicly in order to foster the development of an intrapreneurial culture, one that is critical for organisation’s serious about staying in business

Workflow Podcast

The WorkFlow podcast is hosted by Steve Glaveski with a mission to help you unlock your potential to do more great work in far less time, whether you're working as part of a team or flying solo, and to set you up for a richer life.

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FREE EBOOK

100 DOS AND DON'TS FOR CORPORATE INNOVATION

To help you avoid stepping into these all too common pitfalls, we’ve reflected on our five years as an organization working on corporate innovation programs across the globe, and have prepared 100 DOs and DON’Ts.

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STEP INTO THE METAVERSE

Unlock new opportunities and markets by taking your brand into the brave new world.

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Steve Glaveski

Steve Glaveski is the co-founder of Collective Campus, author of Time Rich, Employee to Entrepreneur and host of the Future Squared podcast. He’s a chronic autodidact, and he’s into everything from 80s metal and high-intensity workouts to attempting to surf and do standup comedy.

Ask me a question!